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Gryphon Design Strategy
  • Home
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  • Collective
  • Contact
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We create beautiful things that evoke consumers' desire

Gryphon Design Strategy is a boutique brand strategy and creative agency. We partners with clients in healthcare, technology and lifestyle to enhance brand activation across all customer touch-points. Our team works to ensure that our partners have a dynamic brand presence across print, digital and social platforms.

We work with companies to create a unique brand marketing strategy and visual DNA and foster emotional engagement with customers. Our expertise in global business development and brand building offers a 360 approach to growing your brand. We deliver a complete brand package—strategy, identity and voice and deliver it across all user touchpoints, enhancing your brand value and presence.

VIEW OUR WORK

Our Clients

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Our Services

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Brand Strategy + Voice

We support our partners by developing critical brand marketing strategy to enhance their brand presence, message and value proposition.

We arm our clients with the tools for success, employing our experience in healthcare, technology and lifestyle to activate customers, investors and partners.

SERVICES INCLUDE

  • Brand Marketing Strategy

  • Brand Positioning

  • Messaging Architecture

  • Content Creation

  • Market + Consumer Insights

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Brand Identity

We create unique and relevant brand identity across all customer touch points— print, digital, product and experiential.

Whether you are defining Brand DNA for a new or growing brand, or refreshing your existing positioning, our experienced Brand ID practices can help enhance brand identity, affiliation and activation.

SERVICES INCLUDE

  • Visual Brand Identity

  • Logo + Style Guide

  • Event Design

  • Marketing Collateral

  • Sales + Presentation Materials

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Digital Strategy + Design

We design and develop beautifully responsive websites and dynamic social media campaigns— engaging and activating your customers.

Working with B2B and B2C we employ global UX/UI insights to bring brands to life. Our passion as creative strategists and brand marketers helps us create seamless integration across all platforms.

SERVICES INCLUDE

  • Website Design

  • Website Development

  • UI + User Experience

  • Social Media Planning + Design

  • SEO Reporting

VIEW OUR WORK

Results driven and super- passionate. We love what we do, and it shows.

“Michele is one of the most creative and innovative people I have met in my 20+ year career. She has an incredible eye that leads you to just the right place, time and again. She is a joy to work with and an inspiration for those trying to do something truly original. A unique talent and a lovely person.”
— Terry DeWitt, Senior Director, MIT Sloan, Department of Communications
“Michele is the most talented, versatile, strategic and professional creative director I have ever worked with. Within a very short period of time, she was able to understand our organization, with all its complexities across the healthcare continuum, and deliver a compelling, cohesive and sophisticated set of brand assets that made an immediate impact on the organization. She understands B2B and B2C and can easily translate difficult and complex solutions into visual identities. What’s more, she is an absolute pleasure to work with.”
— Dorit Baxter, SVP Marketing, Nanthealth and Remedy Partners

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Let us tell your story

CONTACT US

Gryphon Design Strategy, Boston, Ma | Contact: Michele Slobin, founder mslobin@gryphondesignstrategy.com